{"id":486,"date":"2026-08-28T16:27:04","date_gmt":"2026-08-28T21:27:04","guid":{"rendered":"https:\/\/twilabertrand.sites.c21.homes\/?p=486"},"modified":"2026-08-28T16:27:04","modified_gmt":"2026-08-28T21:27:04","slug":"sellers-are-cutting-prices-to-meet-buyers-needs","status":"publish","type":"post","link":"https:\/\/twilabertrand.sites.c21.homes\/?p=486","title":{"rendered":"Sellers Are Cutting Prices To Meet Buyers Needs"},"content":{"rendered":"<div>\n<div class=\"pt-8 px-8\">\n<h2 class=\"profile-color-text text-3xl\">Sellers Are Cutting Prices To Meet Buyers Needs<\/h2>\n<div class=\"mt-6 text-base-content flex items-center flex-wrap gap-x-4 gap-y-2\"><span class=\"flex items-center flex-wrap gap-1\"><time class=\"text-base-content\" datetime=\"2026-08-27T10:30:00Z\">Thursday August 27th, 2026<\/time><\/span><\/div>\n<div>.<\/div>\n<div class=\"mt-6 text-base-content flex items-center flex-wrap gap-x-4 gap-y-2\"><span class=\"flex items-center flex-wrap gap-1\"><a class=\"text-base-content\" href=\"https:\/\/www.simplifyingthemarket.com\/en\/category\/buyers\/?a=1000025117-654188f2b9e9f721433bea74f0bf3424\">For Buyers,<\/a><a class=\"text-base-content\" href=\"https:\/\/www.simplifyingthemarket.com\/en\/category\/home-prices\/?a=1000025117-654188f2b9e9f721433bea74f0bf3424\">Home Prices,<\/a><a class=\"text-base-content\" href=\"https:\/\/www.simplifyingthemarket.com\/en\/category\/affordability\/?a=1000025117-654188f2b9e9f721433bea74f0bf3424\">Affordability,<\/a><a class=\"text-base-content\" href=\"https:\/\/www.simplifyingthemarket.com\/en\/category\/buying-tips\/?a=1000025117-654188f2b9e9f721433bea74f0bf3424\">Buying Tips<\/a><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"p-6 px-8\">\n<div class=\"grid grid-cols-3 sm:flex gap-1 flex-wrap w-fit sm:w-full my-4\">.<\/div>\n<div class=\"mt-6 flex flex-col gap-4 mb-8\">\n<div class=\"mb-2\">\n<p>You&#8217;re scrolling through listings on your phone and everything looks good until you see the price (or the estimated monthly payment). Then you close the app. Did you know that sellers are cutting prices for some homes to meet buyers needs in many situations.<\/p>\n<p>Because even if you love the house, the numbers feel impossible. But here&#8217;s the thing.<\/p>\n<p>Nationally, there are more\u00a0<a href=\"https:\/\/www.keepingcurrentmatters.com\/2026\/06\/18\/is-it-still-a-sellers-market-heres-what-the-data-says\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">homes sitting<\/a>\u00a0on the market than there are people out there looking. And when\u00a0<em>sellers need buyers<\/em>\u00a0more than\u00a0<em>buyers need sellers<\/em>, that shows up in the price.<\/p>\n<p>Lower asking prices. More price cuts. And homes priced for what buyers can actually afford \u2013 not what sellers hope someone might pay.<\/p>\n<p>And it may be enough to make buying more doable than you\u2019d think.<\/p>\n<h4><strong>4 Out of 10 Sellers Are Cutting Their Price\u00a0<\/strong><\/h4>\n<p>One of the clearest signs sellers are adjusting?<strong>\u00a0<\/strong>Price cuts.<strong>\u00a0<em>HousingWire<\/em>\u00a0<em>Data\u00a0<\/em><\/strong><a href=\"https:\/\/www.housingwire.com\/intelligence\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><strong>shows<\/strong><\/a><strong>\u00a0more than 40% of sellers are dropping this price.<\/strong><\/p>\n<p>That\u2019s just slightly behind the volume we saw last year (<em>see graph below<\/em>):<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/files.keepingcurrentmatters.com\/KeepingCurrentMatters\/content\/images\/20260820\/20260827-Over-40-Percent-original.png\" alt=\"a graph of a price reduction\" \/><\/p>\n<p>That\u2019s more than 4 out of every 10 homes listed. Think about what that means. That&#8217;s thousands of sellers deciding they&#8217;d rather lower their asking price than keep waiting for someone willing to stretch their budget.<\/p>\n<p>They know that to sell, they have to be willing to do some give and take. And when no buyers are biting, they\u2019re pulling their biggest lever to draw buyers back in \u2013 their price. As Danielle Hale, Chief Economist at\u00a0<em>Realtor.com<\/em>,\u00a0<a href=\"https:\/\/www.realestatenews.com\/2026\/07\/08\/home-sale-expectations-tempered-for-second-half-of-2026\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">explains<\/a>:<\/p>\n<blockquote><p><em>&#8220;This is a market where people are adjusting and showing up rather than giving up.\u00a0<\/em><strong><em>Sellers are meeting the market with more realistic asking prices, which is helping deals get done<\/em><\/strong><em>.&#8221;<\/em><\/p><\/blockquote>\n<h4><strong>This July Saw the Lowest Median List Price for Any July in Five Years<\/strong><\/h4>\n<p>What about the other 6 in 10 sellers? A lot of them started with a lower asking price to begin with rather than test the higher price and get crickets from buyers.<\/p>\n<p><strong>That may be why July 2026 had the lowest median list price of any July in the past five years<\/strong>,\u00a0<a href=\"https:\/\/www.realtor.com\/research\/July-2026-data\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">according<\/a>\u00a0to\u00a0<em>Realtor.com<\/em>\u00a0<em>(see the white line in the graph below):<\/em><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/files.keepingcurrentmatters.com\/KeepingCurrentMatters\/content\/images\/20260820\/20260827-The-Lowest-original.png\" alt=\"a graph of sales and prices\" \/><\/p>\n<p>Now, that doesn&#8217;t mean\u00a0<a href=\"https:\/\/www.keepingcurrentmatters.com\/2026\/07\/29\/home-price-growth-slowed-down-that-may-be-changing\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">home values<\/a>\u00a0are falling or that everything&#8217;s suddenly a steal. Prices are still above where they were before the pandemic. But what it does mean is this.<\/p>\n<p>Sellers no longer banking on bidding wars or expecting buyers to pay whatever they ask. Instead, many are listing at prices that better reflect\u00a0<a href=\"https:\/\/www.keepingcurrentmatters.com\/2026\/08\/13\/who-has-the-upper-hand-in-todays-housing-market\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">today&#8217;s market<\/a>\u00a0from the very beginning.<\/p>\n<p>And honestly, whether they&#8217;re pricing competitively from day one or adjusting after a few weeks on the market, the message for you is the same:<\/p>\n<p><strong>Sellers are more willing to meet you where you\u2019re at.<\/strong><\/p>\n<p>Because in many markets throughout the country, you&#8217;re not fighting\u00a0<em>over a house<\/em>\u00a0anymore. Sellers are fighting\u00a0<em>over you<\/em>. And that\u2019s information you can use to get a better deal.<\/p>\n<p>Yes, affordability can be a real challenge. And the monthly payment you take on definitely does matter. But if you&#8217;ve been assuming everything is out of budget, there may be more\u00a0<a href=\"https:\/\/www.keepingcurrentmatters.com\/2026\/07\/13\/the-take-it-or-leave-it-attitude-is-fading-from-the-market-what-that-means-for-you\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">wiggle room<\/a>\u00a0than you think.<\/p>\n<\/div>\n<div>\n<h3 class=\"text-xl mb-2\">Bottom Line<\/h3>\n<p>Right now, sellers are flexible on the price in ways they weren&#8217;t before. Let\u2019s take advantage of that flexibility.<\/p>\n<p><strong>You may be surprised by what&#8217;s available \u2013 and how willing today&#8217;s sellers are to work with buyers.<\/strong><\/p>\n<\/div>\n<h3 class=\"PDq2pG_selectionAnchorContainer\" data-section-id=\"2qilbg\" data-start=\"0\" data-end=\"33\">Ready to Make Your Next Move?<\/h3>\n<p data-start=\"35\" data-end=\"249\">Whether you\u2019re buying, selling, investing, or simply wondering what your East Texas property may be worth, I\u2019m here to provide honest guidance, local market knowledge, and professional service from start to finish.<\/p>\n<p data-start=\"251\" data-end=\"632\"><strong data-start=\"251\" data-end=\"279\">Twila Bertrand, REALTOR\u00ae<\/strong><br data-start=\"279\" data-end=\"282\" \/>CENTURY 21 Cota Realty | <em data-start=\"307\" data-end=\"330\">Your Hometown Realtor<\/em><br data-start=\"330\" data-end=\"333\" \/>Serving Lufkin, Huntington, Angelina County, Nacogdoches County, and surrounding East Texas communities<br data-start=\"436\" data-end=\"439\" data-is-only-node=\"\" \/>\ud83d\udcde <a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"442\" data-end=\"485\">Call or Text:\u00a0 936-208-7631<\/a><br data-start=\"485\" data-end=\"488\" \/>\ud83d\udce7 <a class=\"decorated-link cursor-pointer\" rel=\"noopener\" data-start=\"491\" data-end=\"545\">Email: twilabertrand@gmail.com<\/a><br data-start=\"545\" data-end=\"548\" \/>\ud83c\udfe1 <a class=\"decorated-link\" href=\"https:\/\/twilabertrand.sites.c21.homes\/\" target=\"_new\" rel=\"noopener\" data-start=\"551\" data-end=\"632\">Visit My East Texas Real Estate Website<\/a><\/p>\n<p data-start=\"634\" data-end=\"845\"><em data-start=\"634\" data-end=\"845\">Looking for an experienced Lufkin REALTOR\u00ae, Huntington real estate agent, or Angelina County listing specialist? Contact Twila Bertrand for trusted local assistance with buying or selling a home in East Texas.<\/em><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Sellers Are Cutting Prices To Meet Buyers Needs Thursday August 27th, 2026 . For Buyers,Home Prices,Affordability,Buying Tips . You&#8217;re scrolling through listings on your phone and everything looks good until you see the price (or the estimated monthly payment). Then you close the app. Did you know that sellers are cutting prices for some homes [&hellip;]<\/p>\n","protected":false},"author":194391,"featured_media":487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[27,109,107,148,105,141,51,28,31,57,43,85,46,58],"class_list":["post-486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate","tag-angelina-county-real-estate","tag-best-local-realtor","tag-best-real-estate-agent","tag-best-real-estate-agent-in-lufkin-tx","tag-best-realtor-in-lufkin","tag-best-realtor-in-lufkin-tx","tag-buyers-mistakes","tag-buying-a-home","tag-buying-facts","tag-buying-power","tag-homes-for-sale","tag-sellers-agent","tag-trust-the-pros","tag-trusted-realtor"],"_links":{"self":[{"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=\/wp\/v2\/posts\/486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=\/wp\/v2\/users\/194391"}],"replies":[{"embeddable":true,"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=486"}],"version-history":[{"count":1,"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=\/wp\/v2\/posts\/486\/revisions"}],"predecessor-version":[{"id":488,"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=\/wp\/v2\/posts\/486\/revisions\/488"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=\/wp\/v2\/media\/487"}],"wp:attachment":[{"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/twilabertrand.sites.c21.homes\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}